For most sessions the materials in the module (e.g., readings, videos) are required as preparation for class. However, for the first week, because of all the uncertainty that seems to surround the first meeting of class, I do not require you to review these materials before class. You need to do it sometime in the first week however.

Read:
T&U Introduction and Chapters 1-3 (All readings denoted "T&U" are chapters from the book Innovation Tournaments by Terwiesch and Ulrich, Harvard Business Press, 2009)

Class Slides:

01-651-Intro-2011.pdf

Optional Reference Reading:

WhyNot-Ch2.pdf

Also Optional:
When you read the Introduction of T&U, consider the scatterplot in Figure 1-6.
Here's an interesting interview with Steve Jobs just before he re-joins Apple, the beginning of the time period over which the R&D spending is measured in Figure 1-6.

Link

Fun reading (totally optional):
PoBronson-Hotmail.pdf

TheBakeoff-Gladwell-TNY.pdf

Make sure to take a look at the assignments due later in the week and start identifying opportunities for course projects.